Chiropractic Telemarketing News: New Jersey Chiropractor & Extreme Fitness
The obsession with physical fitness has spawned a multi-million dollar industry where new trends are always popping up. In addition to different kinds of workout training centers like CrossFit and celebrity trainers like Jillian Michaels, one big trend now is the “ultimate fitness challenge” – different kinds of obstacle races and other challenges are now popular with a large number of people who want to make sure they are in good physical condition, despite sedentary lifestyles and less-than-perfect diets.
Modern online chiropractic marketing seeks to connect with web readers and potential new patients in many ways, partly through using new trends or consumer-facing ideas to keep readers engaged and drive web traffic to a practice site. There are many ways to do this, but one is to adopt content around trends like extreme fitness races and challenges in order to reach out to different types of readers in a local community. At the Accident Referral Network, we are always looking at how doctors market their services, and how to assist today’s chiropractic doctors in achieving their business goals.
An Example of Extreme Fitness Marketing
Generally, online chiropractic marketing can address extreme fitness by covering some of the injuries and conditions that are likely to follow these events. Doctors or practice bloggers can develop “responses” to these kinds of fitness training, which can be extremely hard on the body.
For an excellent example of this, take a look at this September 27 blog post from the Back Care Center in Dumont, New Jersey. The post talks about a Spartan Race in Killington, Vermont where participants hurdled high walls, scaled hills and even played with fire. A helpful visual at the top of the post catches the eye and provides a nice complement to the article, in which practice bloggers talk about lower back pain and other problems that can happen when someone pushes their body beyond its natural boundaries. Written from the perspective of a care doctor, the post talks about how professional chiropractors can assist amateur athletes:
“These races have become very popular and I know lots of people who are doing them, including many of my patients. Two of them came to me last week…one had severe lower back pain and the other had middle back and shoulder pain…Luckily, I was able to get them moving and out of pain …and they both finished in good form. I was so excited when I learned of their results. They had trained very hard for the race and being able to help them get out there and reach their goal is one reason I love being a chiropractor.”
Excellent Chiropractic Blog Marketing and More
Blogs like these try to connect the dots and offer web readers an association between the challenges and health conditions they may face in their lives, and the power of chiropractic care to provide better outcomes. In addition to these resources, chiropractors can use services like the Accident Referral Network, the premier leader in chiropractic telemarketing services, to further generate new traffic to their offices. Our personal injury telemarketing teams provide actionable connections between auto accident injury victims and qualified chiropractic doctors who can treat their injuries, whether it’s a minor spinal adjustment or something more significant. Take a look at what we can do for individual chiropractic clinics or offices.
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