Chiropractic Telemarketing News: Connecticut DC, Health Insurance Models and Chiropractic Care
It’s not uncommon for chiropractic doctors to think about creating some of the value propositions for their services around the extremely high costs of traditional healthcare or “major medical services” that patients get from family practices and referred specialists. New doctors who are just starting out running their practices, or those who are trying to support an ongoing practice with additional web marketing, might benefit from taking a look at what others are saying about the burden of health insurance and healthcare costs on the average American family.
Looking at chiropractic care through the lens of healthcare costs is a rather direct way to talk about this kind of service and treatment. For some doctors, it’s an appropriate one. Along with talking about the role of chiropractic care in supporting health, a chiropractor may feel that he or she benefits from showcasing chiropractic as a more affordable alternative.
Chiropractors Address ACA Changes
Here’s an example from Connecticut, where Dr. Bradley Weinstein addresses his web audience personally, talking about the costs of insurance, under both the traditional system and the new changes brought by the old affordable care act.
Dr. Weinstein estimates average premiums for Connecticut residents of $800 a month, with a $6000 deductible.
With this in mind, Dr. Weinstein lays out a solution for all of those Connecticut residents who feel overburdened by the costs of care.
“In my opinion, most people will avoid going to doctors due to the large deductible. A $6,000 deductible means the first $6,000 of healthcare cost is the patient’s responsibility.” writes Dr. Weinstein. “My solution is to take charge of your own health. Stop relying on drugs and pills and unnecessary medical procedures. Spend some of that deductible money on some wonderful local Holistic Healthcare Practitioners.”
Assessing Your Healthcare Services Site
These kinds of narratives may work for some doctors, but others will shy away from them, finding them to be too political or ineffective in getting patients to be motivated to seek out care. You’ll notice that some of these narratives don’t provide actual pricing information, but make the assumption that chiropractic visits are affordable for patients out-of-pocket. This is something important to think about when positioning marketing messages around healthcare costs in general.
Adding Chiropractic Telemarketing Services
Doctors who want more new patient traffic can also get chiropractic telemarketing services from the Accident Referral Network. We provide top class third-party marketing campaigns that seek to acquire patients through questions about care needs, not through questions about care costs. However, we do address the issue of care costs in our guidance for local auto accident victims. Talk to us about how to help position your practice and get your message out to a local community.
YOUR CONNECTICUT CHIROPRACTIC TELEMARKETING OPTIONS:
Personal Injury Telemarketing Connecticut
Chiropractic Marketing Connecticut
Chiropractic Telemarketing Connecticut